Midsummer is a celebration of coachbuilding by two of the longest-established coachbuilders in the world.

Created in recognition of the heyday of European barchetta designs, this special – limited to just 50 examples – represents the shared vision of Morgan and Pininfarina, who have collaborated to reinterpret and celebrate the timeless Morgan silhouette.


Wood trim close up.

LIMITED series

Pininfarina Fuoriserie badge placement on the front wing.

COACHBUILT celebration

Close up of the wing on the Morgan Midsummer.

informed by craft

Midsummer takes Morgan’s unique blend of time-honoured craftsmanship and appropriate modern technology to even greater heights. Not just within the vehicle itself, but in the way it has been engineered and the methods which will produce every one of the 50 examples.

As a unique celebration of the coachbuilding heritage of both Morgan and Pininfarina, Midsummer exhibits the skill of Morgan’s craftspeople more than any previous model.

A homage to wood

Inspired by marine applications, beautifully sculpted wooden structures surround the cabin and create a shoulder line. Hand formed using high-quality and durable teak, hundreds of individual layers of wood are delicately laminated together to complete each section. Selected with meticulous attention-to-detail, each layer of teak is no more than 0.6mm thick.

Each vehicle will feature nine individually crafted teak sections, taking more than 30 hours to skilfully create, and utilising 83m2 of sustainably sourced teak. Most notable are the dashboard tops, which feature 126 layers of teak each, and the door top sections which feature 120 layers each. Using multiple layers as opposed to a single piece of wood, adds strength and durability, necessary for exposed elements.

meticulous METALWORK

Throughout the development of Midsummer, Morgan’s master craftsmen – often alongside their production line responsibilities – worked in lockstep with the company’s engineering teams. Every exterior body panel on the car is unique to Midsummer, with the design and engineering of each area largely influenced by our metalworkers innate understanding of hand-forming aluminium. Working in this manner is unique to Morgan.

The number of hand-formed elements on Midsummer is higher than other Morgan models and features greater complexity. From the subtly crowned bonnet and rear through to details like the reimagined bonnet louvres and stainless steel lower sills there is over 250 hours of hand-beaten metalwork in every Midsummer, meaning each vehicle is a true celebration of craft and coachbuilding.

“Midsummer demonstrates the flexibility of the Morgan silhouette, it is striking yet unmistakably a Morgan, and looks to establish design foundations to build upon for future Morgan models.”

Jonathan Wells, Chief Design Officer, Morgan Motor Company


The inspiration behind the name Midsummer is two-fold. Most prominently, the term Midsummer indicates the height of the summer, a celebration of the season which provides optimal weather conditions to experience an open-top barchetta. Observing the mid-point of the season is a practice that dates to the neolithic era, a time in the calendar providing the central point to which an abundance of traditions have emerged. 

As ancient as the solstice tradition is its geographical namesake, Midsummer Hill, which forms part of the Malvern Hills – a sprawling hill range that is woven into the very fabric of Morgan. It is from the summits of these hills that – looking in a westward direction – you can see the hamlet of Moreton Jeffries, birthplace of HFS Morgan in 1881. Looking east is Malvern College, where the first Morgan car was invented. And of course, Pickersleigh Road, the historic home of Morgan since 1914.


Not only is the name Midsummer inspired by the height of the summer, a celebration of the season which provides optimal weather conditions to experience an open-top barchetta. A second inspiration is its geographical namesake, Midsummer Hill, which forms part of the Malvern Hills – a sprawling hill range that is woven into the very fabric of Morgan. It is from the summits of these hills that – looking in a westward direction – you can see the hamlet of Moreton Jeffries, birthplace of HFS Morgan in 1881. Looking east is Malvern College, where the first Morgan car was invented. And of course, Pickersleigh Road, the historic home of Morgan since 1914.

Typically, vehicles designed by Pininfarina will feature the ‘Design by Pininfarina’ emblem. Due to the unique nature of Midsummer, and the collaborative approach that has contributed to its existence, Pininfarina selected the ‘Fuoriserie’ brand mark. Meaning ‘out of series’ Fuoriserie’s application to Midsummer represents its first application to a production car in Pininfarina’s history, and denotes the nature of the vehicle which has been produced ‘out of series’.

designed in collaboration

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When Morgan and Pininfarina met midway through 2022, an immediate chemistry was evident. It was clear from the beginning that the two great brands had a common mindset, born from a shared love of artisanal design and manufacture.

The respective stories of founders HFS ‘Harry’ Morgan and ‘Battista ‘Pinin’ Farina helps to communicate the mindset of both companies.  

One was the son of an esteemed Anglican vicar from Herefordshire, and the other a son of an agricultural labourer, and the tenth of eleven children. They were born in the tail end of the 19th century, 12 years apart. Within a decade of their births, patent number 37435 was issued – the birth certificate of the car – and the pair would build successful businesses designing and coachbuilding automobiles, businesses that continue to thrive to this day.

HFS ‘Harry’ Morgan was born in 1881. He would become the founder of the Morgan Motor Company. Battista ‘Pinin’ Farina was born 12 years later in 1893 and founded Pininfarina SpA. Morgan was from Stoke Lacy, in the shadow of the English Malvern Hills, and Battista from Cortanze, east of Turin, Italy, and in the shadow of the Alps.

The world they lived in operated in fast forward, with technology and transportation redrawing maps and territories, and extreme geopolitical turbulence creating challenges unimaginable to today’s business leaders. Nevertheless, Harry and Pinin were driven men, determined to leave indelible marks on the automotive industry.

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The 50 Midsummer vehicles are already allocated to customers, to hear more about future Morgan models and special projects, please leave your details below.


Harry was expected to follow his father into the clergy, but his interest was in engineering rather than the ecclesiastical. It led him to the Crystal Palace School of Engineering in Sydenham, London, and then an apprenticeship at the Great Western Railway, where it was common for railway carriages to utilise metal skins over wooden frames. These ‘coach’ bodies would undoubtedly fire young Harry’s imagination, which at the turn of the century was increasingly obsessed with the motor vehicle.

In 1904, HFS Morgan left the Great Western Railway and opened a motor sales and servicing garage in Malvern. Inevitably, his ambition and ingenuity led Harry to conceive his own vehicle rather than the Darracqs and Wolseleys he was selling at the garage, and in 1908 he bought a seven horsepower Peugeot twin-cylinder engine intending to build a motorcycle. He soon changed his mind, and in 1909 founded the Morgan Motor Company – the manufacturer of vehicles with not two but three wheels.

The Morgan Runabout was a new type of vehicle, more frequently known as a Cyclecar, that featured a lightweight backbone chassis and coil spring independent front suspension. The first models had a single seat and were steered via a tiller.

In the same decade, Battista’s brother Giovanni Farina established Stabilimenti Farina in Turin, initially building carriages, before moving on to automobile bodies. Young ‘Pinin’ joined his brother’s coachbuilding business at just 11 years old, where he absorbed the art, craft and trade of coachbuilding quite literally from the ground up. Like Harry, he learned through doing.

At Morgan Motor Co, sales grew steadily with Harry’s knack for promotion (despite being naturally shy) helping to boost the demand for his three-wheeler. However, it took a switch from a single to twin-seat format, and from a tiller to a steering wheel, for sales to significantly increase – plus an agency in Harrods where a Morgan appeared in the shop window at the world-famous London department store.

Likewise in Italy, Stabilimenti Farina enjoyed a collaboration with a world-famous brand, one that would quickly set it apart from the many other burgeoning coachbuilders in Turin. The Farina family had established a key association with Fiat, acting as the local giant’s stylistic consultant.

Soon after the outbreak of World War I, the Morgan factory was extended and turned over to munitions, although some car manufacturing continued, whereas in Italy young Farina, barely a teenager, found himself supervising construction of military aircraft.

Post-war, the fortunes of both Harry and Battista prospered. The Italian eventually took over the running of Stabilimenti Farina’s operations, until the combination of a family inheritance and investment from the likes of Vincenzo Lancia generated the funds to establish Società Anonima Carrozzeria Pinin Farina in 1930. At just 37 years old, he had become a senior business leader in northern Italy, but one who remained tethered emotionally and strategically to his design offices and workshops. And in his spare time? Battista loved motor racing, even introducing his young nephew Nino to the sport in which he would eventually become Formula One World Champion.

Harry Morgan saw motorsport as a key promotional tool, often racing himself and sometimes joined by his wife. He broke various distance records, won the toughest trials in the UK and enjoyed tremendous success with the three-wheeler before the world would be rocked once again by the outbreak of World War II.


Midsummer’s striking design is the result of intense collaboration between Morgan and Pininfarina. Countless hours were dedicated to the exploration of each brand, taking time to educate on the philosophy and story underpinning each company.


Refining all aspects of design, a fully digital development phase based on Pininfarina’s extensive expertise in augmented reality modelling and visualisation blended seamlessly with Morgan’s leading craft capability. 


Midsummer presents a blank canvas that offers the opportunity for customers to become part of the design process. Every Midsummer customer will work directly with Morgan’s design team to bring their vision to life, and ensure every Midsummer is a true one-off. 


The latest BMW 2.0 litre engine provides ample power for a car weighing just over 1,000kg. This engine is coupled to either a six-speed manual or eight-speed automatic transmission.


Sennheiser’s revolutionary sound system utilises advanced software and invisible speakers to offer an unprecedented audio experience, creating the illusion of a sound stage in front of occupants.


Natural materials are celebrated throughout the cockpit of Plus Four. From ash wood in a range of different finishes, exquisite marquetry veneers, the finest leather and sustainable fabrics. 


New interior rear-view mirror and wing mirrors are machined from aluminium, beautifully finished and robust in their construction. Designed by Morgan and exclusively manufactured for Plus Four. 


In addition to the AP Racing braking system, electronic stability control and double wishbone suspension, a new Dynamic Handling Pack is also available on Plus Four. This options features adjustable suspension and a rear anti-roll bar.   


A soundtrack to more spirited driving. The adaptive sports exhaust system is linked to driving mode and provides a greater level of audible experience. 

Personal Contract Purchase (PCP) Explained


Your chosen contract term and mileage will be used to calculate the Guaranteed Minimum Future Value (GMFV) of your vehicle at the end of your contract term and provide you with an Optional Final Payment amount. The GMFV determines that at the end of your agreement your vehicle will have a value at least  equal to the GMFV.

Your deposit amount is deducted from the price of your Morgan, you make regular payments based on the amount of credit plus the interest. The interest is calculated on the vehicle price less the deposit.

At the end At the end of the agreement, you just have to choose from one of the following options:

  1. Renew your Morgan – if you settle your existing finance agreement you are free to part exchange the vehicle for a new Morgan. Please note, any new finance agreements are subject to status.
  2. Retain your Morgan – to keep your current Morgan at the end of the agreement, you only need pay the optional final payment.
  3. Return your Morgan – you can return the vehicle and do not pay the Optional Final Payment. If the vehicle has exceeded the maximum agreed mileage a charge for excess mileage will apply. As long as the vehicle is in good condition and has not exceeded the maximum agreed mileage you will have nothing further to pay.


  • Personal Contract Purchase (PCP) may be right for you if you would like to keep monthly payments as low as possible
  • With PCP, you can decide how much deposit to pay up front (subject to a minimum)
  • PCP gives you clear options at the end of the agreement, this gives flexibility
  • The Guaranteed Minimum Future Value (GMFV) is set for your vehicle as part of PCP, this protects you against any unexpected reduction in the used car market
  • PCP could allow you to drive a new Morgan after your agreement by entering a new PCP agreement on the latest model

Please note:

  • You will not own the vehicle until all of the payments and interest have been paid. After that, you will own the vehicle outright
  • You must have fully comprehensive insurance for the duration of the agreement
  • Credit is subject to status and is only available to UK residents aged 18 and over


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