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Morgan to open new dealerships in Berlin, Frankfurt and Munich

7 March 2023

Morgan Motor Company has announced a partnership with two of Germany’s leading automotive groups to open three new dealerships in Frankfurt, Munich, and Berlin. The company will team up with Dörr Group to launch new dealerships at Klassikstadt in Frankfurt and Motorworld in Munich, while Marschner GmbH will open the first Morgan dealership in the country’s capital.

These new appointments will expand the company’s offerings and customer care in Germany, which is already the largest export market for Morgan sports cars. The three new dealership locations will provide the full Morgan product range, including the new Super 3, which was launched in February 2022, and the updated Plus models, which were introduced at the end of 2022.

Morgan Frankfurt & Morgan Munich

The Dörr Group is one of Germany’s best-known super sports car dealerships with an extensive luxury brand portfolio and over 100 team members. Led by owner Rainer Dörr, the group is expanding its operations in Frankfurt and Munich to include Morgan. The new dealerships will integrate the brand into its core operations, with a focus on motorsport.

Morgan Berlin

Marschner GmbH, on the other hand, has over 50 years of experience in the premium and luxury car sector, located in Berlin. The team behind Morgan Berlin, led by Ali Khalouf has extensive experience representing British brands and will present the Super 3 and the latest Plus models alongside several luxury automotive brands. A service facility will open from May 2023, from the company’s new service house at Motorworld Berlin.

The opening of the three new dealership locations will help to introduce new customers and service existing customers in Germany, which is currently the company’s largest export market. Each of the showrooms will be officially opened in the coming months, but they are operational and ready to welcome existing and new customers.

“We are proud to be partnering with Dörr Group and Marschner GmbH to open dealership locations in Germany, a market that has a well-established history with the Morgan marque, and one that offers huge potential as we look to promote Morgan internationally. Our new dealership partners will help to further evolve the Morgan brand, offering an incredible experience and service to new and existing Morgan customers. The quality and character of the new dealership locations speak for themselves, and we are excited to welcome the Morgan community to them.”

Massimo Fumarola, Chief Executive Officer, Morgan Motor Company

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ENGINE & TRANSMISSION

The latest BMW 2.0 litre engine provides ample power for a car weighing just over 1,000kg. This engine is coupled to either a six-speed manual or eight-speed automatic transmission.

SENNHEISER AUDIO

Sennheiser’s revolutionary sound system utilises advanced software and invisible speakers to offer an unprecedented audio experience, creating the illusion of a sound stage in front of occupants.

NATURAL MATERIALS 

Natural materials are celebrated throughout the cockpit of Plus Four. From ash wood in a range of different finishes, exquisite marquetry veneers, the finest leather and sustainable fabrics. 

mirrors

New interior rear-view mirror and wing mirrors are machined from aluminium, beautifully finished and robust in their construction. Designed by Morgan and exclusively manufactured for Plus Four. 

DYNAMIC HANDLING PACK

In addition to the AP Racing braking system, electronic stability control and double wishbone suspension, a new Dynamic Handling Pack is also available on Plus Four. This options features adjustable suspension and a rear anti-roll bar.   

ADAPTIVE SPORTS EXHAUST

A soundtrack to more spirited driving. The adaptive sports exhaust system is linked to driving mode and provides a greater level of audible experience. 

Personal Contract Purchase (PCP) Explained

PERSONAL CONTRACT PURCHASE (PCP) EXPLAINED

Your chosen contract term and mileage will be used to calculate the Guaranteed Minimum Future Value (GMFV) of your vehicle at the end of your contract term and provide you with an Optional Final Payment amount. The GMFV determines that at the end of your agreement your vehicle will have a value at least  equal to the GMFV.

Your deposit amount is deducted from the price of your Morgan, you make regular payments based on the amount of credit plus the interest. The interest is calculated on the vehicle price less the deposit.

At the end At the end of the agreement, you just have to choose from one of the following options:

  1. Renew your Morgan – if you settle your existing finance agreement you are free to part exchange the vehicle for a new Morgan. Please note, any new finance agreements are subject to status.
  2. Retain your Morgan – to keep your current Morgan at the end of the agreement, you only need pay the optional final payment.
  3. Return your Morgan – you can return the vehicle and do not pay the Optional Final Payment. If the vehicle has exceeded the maximum agreed mileage a charge for excess mileage will apply. As long as the vehicle is in good condition and has not exceeded the maximum agreed mileage you will have nothing further to pay.

KEY FEATURES

  • Personal Contract Purchase (PCP) may be right for you if you would like to keep monthly payments as low as possible
  • With PCP, you can decide how much deposit to pay up front (subject to a minimum)
  • PCP gives you clear options at the end of the agreement, this gives flexibility
  • The Guaranteed Minimum Future Value (GMFV) is set for your vehicle as part of PCP, this protects you against any unexpected reduction in the used car market
  • PCP could allow you to drive a new Morgan after your agreement by entering a new PCP agreement on the latest model

Please note:

  • You will not own the vehicle until all of the payments and interest have been paid. After that, you will own the vehicle outright
  • You must have fully comprehensive insurance for the duration of the agreement
  • Credit is subject to status and is only available to UK residents aged 18 and over

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